Generra did not fail to impress this fashion week with their Fall/Winter Collection. A few years back when I was a Bloomingdale’s 59th Street sales extraordinaire (that was clearly a joke), I would rummage the racks for Generra merch, finding the perfect filler pieces to enhance my wardrobe. Generra has evolved with this collection with “need now” staple pieces, giving us the perfect, grungy New York look that we love during the cooler months. The knits, scarves, and comfort appeal of this collection will have all Manhattan It Girls making room in their closets for these effortlessly cool pieces. Edgy, youthful and trendy, Generra nailed it.
Lala NYC Covers NYFW: Generra F/W 09
