Labels Lala Loves: Atsuko Kudo

PVC and latex has worked its way out of sex shops and onto runways for a tantalizing twist on fashion. London-based label and shop Atsuko Kudo has given rubber and latex a new meaning with their ostentatious latex-rubber couture pieces. The label has made countless amounts of custom pieces for celebrities and fashion icons alike. Lady Gaga wore a Atsuko Kudo piece to the MTV VMAs this past September. And that ornate red latex gown with the twenty foot train that she wore to the Royal Variety Performance for the Queen, that was Atsuko Kudo too. Interesting to find that latex rubber can be manipulated into such vast fashion art forms. Its exciting to see what the latex couturiers will come up with next. Log onto www.atsukokudo.com to experience the wonder of latex! If you’re in London, visit 64 holloway road, right off of the Highbury and Islington tube stations.